DO YOU UNDERSTAND THE ANDROMEDA UPDATE?

A real estate agency came to us after managing their own Meta ads internally.

They were generating the occasional lead, but results were inconsistent, lead costs were high, and they had no idea how changes such as Meta’s Andromeda update had impacted the way campaigns were being delivered.

At the time, they were averaging just one or two leads per month at a huge cost of $33.14 per lead.

After reviewing the account, we reworked the creative, refined the messaging and built a strategy designed to attract their ideal audience more effectively with the Andromeda update.

The result was a significant improvement in performance, with lead costs reduced to just $3.21 per lead while generating a far more consistent flow of enquiries.

Sometimes the issue isn’t the market, the budget or the offer; it’s simply having the right people, knowledge and strategy behind the campaign.

If your marketing isn’t delivering the results it should, book your strategy call now.